The Kinks - Lola Versus Powerman And The Moneygoround, Part One [Double CD Album]

BMG

£18.90

Format: Double CD Album
Barcode: 4050538600209
Release Date: 11th December 2020
Genre: Rock

Focus tracks for streaming:
THE FOLLOWER - ANYTIME 2020 (FEATURING ANYTIME BY THE KINKS) / POWERMAN (2020 MIX) /
LOLA / THIS TIME TOMORROW (ALTERNATE TAKE, 2020 MIX)

‘Lola Versus Powerman And The Moneygoround, Part One’ is the eighth studio album by The Kinks, one of the most influential rock acts of all time, and was recorded and released in 1970. A concept album, it is a satirical appraisal of the music industry, including song publishers, unions, the press, accountants, business managers, and life on the road. This classic album appeared during a transitional period for the Kinks, and was a critical and commercial success.

Deluxe 2CD

Deluxe, 50th anniversary hardback book 2CD of that album, containing several previously unreleased track versions. Produced in association with The Kinks, with audio & visual content curated by Ray Davies. Contains the original album new remaster from original HD master tapes plus alternate mono / stereo versions & mixes, new remixes, live and film tracks.. Extended booklet with comprehensive notes, new band quotes, rare photos & memorabilia. Features the hit singles ‘Lola’ & ‘Apeman’.

Marketing:
Comprehensive press and promo campaign w/ access to Ray, Dave and Mick (Barbara Charone in UK) targeting all key media.. 6music and Mojo magazine already confirmed for features
Full access to Socials channels and campaign timeline approved, to include weekly content pushes to keep fans engaged

Facebook: 1.3 million likes / Instagram: 57.4k followers / YouTube: 134k subscribers

Marketing & Digital spend to include:
Facebook & Instagram promoted posts – Fans, similar artists, media targets & remarketing
YouTube – Trueview & pre-roll
Print Ads – Record Collector / Mojo / Classic Rock / Shindig
eShots - 8K database
Re-skinned socials and website

Tools to include:
Animated unboxing video + socials cut-downs
x2 new Lyric videos for new Ray Davies track remixes + socials cut-downs
New 'animated' comic style video for ‘Lola’ (using remastered audio) + socials cut-downs
DSPs - eSingle to be pitched for playlists / release radar and all tracks to include canvas adverts for Spotify

TRACKLISTS:
DISC 1 - ORIGINAL ALBUM (STEREO) 2020 REMASTER
1. THE CONTENDERS 2. STRANGERS 3. DENMARK STREET 4. GET BACK IN LINE5. LOLA 6. TOP OF THE POPS 7. THE MONEYGOROUND 8. THIS TIME TOMORROW 9. A LONG WAY FROM HOME 10. RATS 11. APEMAN 12. POWERMAN 13. GOT TO BE FREE

ALTERNATE VERSIONS
14. LOLA (MONO SINGLE MIX) 15. APEMAN (UK MONO SINGLE MIX) 16. RATS (MONO SINGLE MIX 17. POWERMAN (MONO MIX) 18. APEMAN (ALTERNATE VERSION, STEREO

DISC 2 - ALTERNATE VERSIONS & MIXES
1. THE CONTENDERS (INSTRUMENTAL DEMO) 2. STRANGERS (2020 STEREO MIX) 3. ANYTIME 4. THE GOOD LIFE 5. GET BACK IN LINE (LIVE VERSION) 6. LOLA (RAY DAVIES & BAND WITH THE DANISH NATIONAL CHAMBER ORCHESTRA & THE DANISH NATIONAL VOCAL ENSEMBLE) 7. TOP OF THE POPS (2020 MIX) 8. THE MONEYGROUND (ALTERNATE VERSION) 9. THIS TIME TOMORROW (ALTERNATE TAKE, 2020 MIX) 10. A LONG WAY FROM HOME (LIVE, AUSTIN CITY LIMITS, 2006) 11. RATS (2020 MIX) 12. APEMAN (US MONO SINGLE MIX) 13. POWERMAN (2020 MIX) 14. MARATHON (EDIT, FROM THE LONG DISTANCE PIANO PLAYER) 15. GOT TO BE FREE (EDIT, FROM THE LONG DISTANCE PIANO PLAYER)